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Guidebook

Essentials

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Concept Summary

10x effect

Big idea

How it works

Shift thinking from...

Shift thinking to...

10x results

Chapters

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Guidebook

Essentials

Explore foundational mindshifts that prepare you to leverage the power of network effects
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Guidebook

Narrative

Transform audiences into co-creators by creating a powerful story based on Shared Purpose
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Guidebook

Doctrine

Develop principles for empowered decision-making across networked organizations
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Guidebook

ORBIT

Generate brand gravity to create Ongoing Relationships Beyond Individual Transactions
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Guidebook

Platforms

Use platform thinking to activate network effects and create exponential results
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